5 trends in recruitment for 2022
The modern office is changing quickly, prompted by the impact of the COVID-19 pandemic, and the ever-evolving business technologies, so managers are faced with new challenges when it comes to sourcing and recruiting talented individuals within the industry.
We’ve written up the top trends to watch out for in 2022.
RECRUITERS NEED TO DELIVER OMNI-CHANNEL EXPERIENCES
Recruitment is rapidly going cross-platform, and recruiters need to align their strategies to deliver a seamless omni-channel experience to talented workers. Nowadays, it is harder to recruit effectively if you’re using one or even several channels you have used traditionally – you need to engage potential employees across all relevant touchpoints.
This includes all online and offline touchpoints where potential talent might be hiding. However, instead of just using these touchpoints to promote open positions and companies, you need to use them to deliver a seamless recruitment experience by optimising the process for the channel that suits candidates
EMPLOYER BRANDING IS BECOMING MORE IMPORTANT
To boost recruitment and retention, employers needs to refine their brand identity, and the brand experience. Creating a good dissemination strategy that will help portray your company in the best possible light.
Ideally, you will already have an amazing employer brand to work with, but if not, you can still create a welcoming image for potential employees. Your job should be to get acquainted with the brand, delve deep into its values, mission, and vision, and create a narrative that will inspire the most talented job-seekers to accept that first interview and hopefully become excited by the brand.
RECRUITERS NEED TO BECOME NICHE EXPERTS
One of the key elements in successful recruiting that focuses on long-term talent retention in 2022 will be niche industry knowledge. As certain industries and niches become more complex, new and more intricate jobs will arise. And recruiters will need to know the ins and outs of the niche to recruit effectively for complex or new positions.
PERFECTING THE REMOTE RECRUITMENT PROCESS
The COVID-19 pandemic has sped up the transition to remote work, and in the new normal this work model will remain prevalent. If you haven’t already, you need to align your processes with the needs of the remote workforce, in order to improve the hiring process as a whole. Because companies will continue to hire remote workers, you as the recruiter need to facilitate remote talent acquisition and retention in 2022 and beyond.
PROACTIVE RECRUITERS ARE ON THE RISE
Proactive recruiters will dominate the recruitment industry in the years to come, simply because modern recruitment tech, digital channels, and automation permit a more aggressive talent sourcing process.
This creates a competitive playing field in which recruiters need to leverage digital transformation to stay relevant and ahead of the competition.
Modern recruitment necessitates a modern approach to talent acquisition and retention, and you need to stay on top of the latest trends in order to thrive as a recruiter in 2022. These trends will shape the following year in this competitive sector, and will allow forward-thinking recruiters to rise above the competition.
For more on how to stay ahead, contact us on 02070923939