Retail Marketing Manager AUTOMOTIVE DEALERSHIPS

This is an exciting opportunity to join one of the fastest growing car export companies in the world. Its growth is nothing short of stunning and the company is looking to now take on an experienced RETAIL MARKETING MANAGER to support this growth and increase the visibility of its automotive brands. In this fast-paced role you will have plenty of autonomy to plan, manage, and deliver retail and fleet marketing campaigns, including new model launches, tactical, and quarterly campaigns. This is all part of a very ambitious global sales strategy and the role is a key appointment in the company’s expansion plans.

TITLE: Retail Marketing Manager AUTOMOTIVE

Location: West London

SECTOR : Automotive

Salary : £65 000-£71,000 + Bens

Work style: Office -based

Company details

This is an exciting opportunity to join one of the fastest growing car export companies in the world. Its growth is nothing short of stunning and the company is looking to now take on an experienced RETAIL MARKETING MANAGER to support this growth and increase the visibility of its automotive brands. In this fast-paced role you will have plenty of autonomy to plan, manage, and deliver retail and fleet marketing campaigns, including new model launches, tactical, and quarterly campaigns. This is all part of a very ambitious global sales strategy and the role is a key appointment in the company’s expansion plans.

In the next 12 months the company is planning to launch up to 20 new vehicles and are competing directly with companies such as Range Rover, BMW and others . This is an exciting time to join the business as the automotive sector goes through a period of rapid change that will provide excellent career opportunities for anyone looking to be part of the next generation within high tech automotive. Currently the business has 11 million customers globally. This is one of the most innovative automotive businesses in the world

DUTIES: there will be some travel to dealerships across the UK

• Plan, manage, and deliver retail and fleet marketing campaigns, including new model launches, tactical, and quarterly campaigns.
• Support dealership partners with local marketing strategy, media planning, and campaign execution.
• Localise national campaigns.
• Create dealer launch events, test drive campaigns, and showroom campaigns.
• Oversee signage, and digital assets across the dealer network.
• Be the main point of contact between marketing, field sales, and dealers
• Liaise with external ad agencies
• Provide training and guidance to dealers
• Monitor & report on the success of marketing campaigns

REQUIREMENTS

• Degree
• 5+ years of experience in retail marketing, trade marketing or dealer network support,
• Automotive background
• Mandarin is useful ( not essential)